Emotion is one of the signature characteristics of Thai Life Insurance. As for Thai Life Insurance, they have been building the brand through emotional engagement for three decades.

In this ad (“Garbage Man”) for Thai insurance,a schoolboy is asked to draw a superhero and what he creates will have you openly weeping in three and a half minutes or less.Thai Life Insurance has a knack for churning out heartwarming and inspiring ads,courtesy ad agency Ogilvy & Mather in Bangkok.

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Lovy Mariyam Rajan
Lovy is an Editorial Intern at RackBrains.She is a student of Amrita Vishwa Vidyapeetham university.